Body Building / Contest
Preparation
The MOST Muscular You can IMAGINE!
Did you know that 98% of standard healthy adult males
can build a well muscled, powerful physique with less
than 18 months of following the right muscle building
programs?
What about the fact that the same 95% could
have a Brad Pitt body in just three months?
Or the statistical fact that our average
male client gains well over 20lbs of solid beef on our
16 week lean mass gain program!

Yet we know that so many of you reading this will
have been wasting months or even years simply spinning
your wheels and never advancing from those first flush
of gains you made when you first started weight
training.
Our Pre contest Workouts are
designed to overcome all plateaus and to pack on
noticeable muscle in all the right places in record
time. We have used it to
add off season bulk to competitive sportsmen, to
beef up male models for underwear shoots, and to
transform countless men from scrawny to brawny before
beach holidays. It is a system that works every time
because we have stripped everything that is arbitrary
from it. In a nutshell, we leave nothing to chance and
cover every single variable vital to achieving rapid
muscular growth. It’s not easy, in fact if you want to
make great gains it can be extremely hard work, but if
you work it properly it always delivers.

Our Muscle Building & Bodybuilding
personal training programs are a result of decades of
in the trench experience working on adding muscle mass
to thousands of people of all ages and walks of life. We
have made tons of mistakes, but we have also made an
awful lot of correct decisions. Our Muscle Building
system is the direct application of learning from both
the hits and the misses, creating what we believe to be
one of the most powerful muscle building programs in
the world.
It incorporates a periodised exercise routine
designed to increase both STRENGTH and MUSCLE MASS, and
will see you undertaking challenging routines within
overall phases of intensification, accumulation and
super compensation, that include training cycles of low
set, “heavy duty” work, high set, volume work, low rep
functional hypertrophy work with advanced principles
such as clusters and wave loading. This is not a one
size fits all program and is radically overhauled for
each personal training client’s unique physiology,
training experience, and goals. However the basic tenets
remain the same as we construct your routine around the
integral phases of intensification, accumulation and
super compensation.


James
transformed his physique with prodigious fat lost and
muscle gained in only 12 weeks
Nutrition and the latest dietary supplementation are
areas that we pay particularly close attention to. We
have found that many trainers focus on exercise to the
detriment of proper nutritional advice and guidance.
This is the polar opposite of the approach we take with
the Muscle Fitness & Muscle Building program as we
know that what you eat is as crucial to your progress as
how you train in the gym. Years of trial and error have
seen us try out every single permutation of every single
nutritional school of thought that has ever been
conceived by the bodybuilding and athletic community.
Our real world experience is combined with an array of
nutritional qualifications right up to a Cambridge
University Masters degree level (the pharmacological
impact of nutrition and nutritional supplementation),
and we have brought all this knowledge to bear with a
plan that we call the Cycle UP Diet. We save the
specific detail of this program exclusively for our
clients, suffice to say that it is at the cutting edge
of nutritional thinking and borrows much from both the
latest scientific findings, research studies with the
likes of world authorities such as Mauro Di Pasquale,
and our own work with literally hundreds of competitive
bodybuilders and athletes. Depending upon particular
goals the Cycle UP Diet has been modified to achieve
results in 12 weeks such as a spectacular weight gain of
over 30 solid lbs, or the radical body re composition of
a more modest 5lbs overall bodyweight increase combined
with a 19lb loss of body fat!
Initial Assessment & BioSignature
Consultation
This consists of a health and fitness questionnaire
where we learn not just the hard facts of your previous
exercise experience and medical history, but also seek
to understand exactly how we can structure our Muscle
Fitness, Muscle Building & Bodybuilding Workouts to best
fit around your lifestyle. Remember this is a strict
methodology that we tailor in a bespoke fashion to your
own unique circumstances..

What can you achieve in the
nine week period it took to so drastically change
Robert’s back?!
We also undertake an extensive body composition
analysis whereby we calculate body fat percentages and
take height / weight / relevant body part and skin fold
measurements.
Structural, postural, and muscular balance testing –
where are your weaknesses / strengths and how can they
be addressed for a healthy, functional and injury free
body.
Developed by the one of the world’s best known
physical therapists, Gray Cook, this consists of a
functional movement screen with the following tests:
• Deep Overhead Squat
• Hurdle Step
• In-Line Lunge
• Active Straight Leg Raise
• Seated Rotation
We also test you on several key major resistance
exercises in order to assess the structural balance of
key supporting musculature such as the rotator cuff.
This is to ensure the long term integrity of your body’s
muscles and soft tissue, keeping you healthy and active,
and not on the physio’s table!

This back shot might suggest we know a little bit
about building muscle for our clients!
Muscle Fiber Testing
Utilizing the data taken during the initial tests we
then undertake a series of exercises and movements
designed to non invasively test your muscle fibers make
up and ascertain your balance of Type I, Type II a, and
Type II b muscle fibers.
This is done so that we can best decide what training
systems and repetition protocols your body will respond
most effectively to. Interestingly, we all have
different fibers make ups in different muscle groups so
this testing procedure proves extremely effective in
helping us improve stubborn, non responding muscles.
Nutritional Consultation and Audit
You must keep a food diary of exactly what is
consumed during a so called “regular” week. This way we
can accurately conduct a full scale audit of dietary
habits and make positive changes that are particular to
how you eat, rather than making sweeping statements that
apply generally, but not necessarily to you
specifically.
The Muscle Fitness, Muscle Building & Bodybuilding
Workout plans have very strict nutritional protocols
that are made to fit around your own needs and
lifestyle, not the other way around! Our
personal
training clients all receive highly personalized
dietary programmers that break down exactly how you
should eat for each individual day of your 84 day
program! Why do we go into such minute detail? The
answer is simple – we like to be able to accurately tell
you what you can expect from your 12 week commitment to
us. We simply do not believe in leaving anything to
chance.


This radical physical
transformation came about through hard and diligent
training coupled with a precise nutritional and
supplementation plan that suited his own unique
biochemistry
Depending upon your exact goals, we also map out a
full scale supplementation program that includes every
possible permutation of what food supplements you can
take to enhance your progress.
On the basis of the data gathered by our initial
consultations we then construct a unique Muscle Fitness,
Muscle Building or Bodybuilding workout program just
for you. This is a 12 week workout plan that is designed
to evolve as your own conditioning improves and will see
you gaining noticeable muscular weight and strength
within the first 10 days.
We also take into account the information gathered
during the physical assessments, and construct a plan
that takes into account any pre existing or potential
structural / muscular imbalances, addressing weaknesses
head on and eliminating them with the application of
modern sports science program design.
Personal Training Sessions
You will meet with your personal trainer at least 3
times a week for 12 weeks in order to perform your
Muscle Fitness, Muscle Building or Bodybuilding
workouts. Exactly how often you will train will be
decided before we embark upon the program as this
depends upon individual goals and lifestyles.
We pay extremely close attention to everything that
you do when exercising with us, always monitoring your
form, your fitness and your progress, and view the “in
the gym” part of our service as being a combination of
motivator, educator, statistician and task master!
What we expect from you!
We are very proud of our reputation for putting
muscle on even the hardest of gainers. It is a
reputation that we have had for a long time and we will
do nothing to compromise that. Unlike most personal
trainers who will take on any client, no matter how
wavering their commitment, we are very particular about
who we take on as a client, especially for a 12 week
intensive workout program for Muscle Fitness, Muscle
Building or Bodybuilding. To this extent there are
certain conditions that we demand each client agrees to
before embarking on these workout program.


Even otherwise
troublesome teens can be educated and motivated into
building the physique of their dreams…
Make the time to train with us three times a week. We
are willing to work at any time of the day or night, and
will even open the gym at 4am if you ask us very nicely!
There are always legitimate reasons not to exercise, but
we will not accept that you can’t find the time for a 12
week period that is a tiny amount of time in the grand
scheme of your life.
Accept that you must follow the 90/10 rule. 90% of
what you do from exercise to food intake must be EXACTLY
as we tell you. The other 10% we leave to your
conscience.
Give 100% effort throughout the workouts and maintain
a positive approach at all times. Muscle Fitness, Muscle
Building or Bodybuilding isn’t a walk in the park, but
if you embrace it wholeheartedly you will have an
enjoyable, energizing, and wholly rewarding experience.
These are the things that we expect of you. If they
sound too challenging, then we are sorry but Muscle
Building isn’t for you.
What Can You Expect on the Muscle Fitness,
Muscle Building or Bodybuilding Personal Training
Program?
• Noticeable muscular weight gain within 10 days
• More energy and vigor in your stride! It may sound
a bit clichéd but you will actually feel more powerful
and strong.
• A more toned and physically impressive body
• Better sleeping patterns
• After 12 weeks, a more muscular and more confident
you will be looking back in the mirror
• Envious glances from colleagues!
• A small hole in your wallet as you start buying new
clothes to accommodate your new frame!
